
"Eight seconds is all you've got": Scrollytelling, Gen Z, and the Gamification of News
Capturing the attention of Gen-Z presents a significant challenge for many business sectors, not just the media industry. Indeed, a study by Microsoft revealed that the attention span of Gen-Z individuals was about eight seconds, highlighting the need for immediate, engaging media experiences. One solution? Gamification. Hanna Bernard, writing for Yoof Agency, explains all…
For over a century, crosswords, puzzles, and quizzes have been present in newspapers. The advent of digital journalism has
For over a century, crosswords, puzzles, and quizzes have been present in newspapers. The advent of digital journalism has